Process & Design
The Muse Marketing Branding & Design team have an overriding desire to make your audience stop and take notice. We’re not about winning awards simply for the sake of it, but we are entirely about pushing boundaries and making your business impossible to ignore.
Creating a solid brand, with strong foundations is much more than just an explosion of creative brainstorms. The branding process is a combination of investigation, strategic thinking and project management combined with a huge amount of creativity.
Managing the brand and its consistency in applications is facilitated by a set of branding guidelines that are accessible to all employees. It should be made clear by management that everyone within the company is responsible for adhering to the guidelines. If everyone works together and follows the guidelines, they can help to build a better brand.
